Creation of a Web Based Business Property Website

Creation of a Web Based Business Property Website Isidoros Ioannou Creating an Innovative Business Nowadays, the cost of living has been increased significantly in the majority of the European countries. This raise can be reflected on the high amount of money spent by people for renting flats to reside. Especially, UK is the country that charges the highest rent rates to tenants among the other European countries (Guardian, 2015). It is inevitable for several groups of people, particularly students and young professionals to seek and rent a room in a flat share. The process of finding the suitable property and the appropriate future housemates is not easy at all. Living with other people is usually a complicated and difficult situation, because peoples characters are different and not everybody matches with each other. There are several aspects to consider when someone is choosing a property to rent or flat mates to live with. Most of the times people do not respect your privacy and this can lead to various conflicts (BBC ,2013), (thefirstpint, 2010). As a result, UK citizens spend every year a serious part of their income to find a residence that could meet their preferences and countless time to search for important information, such as potential housemates. In order to alleviate the problem of the significant amount of time and money invested for the process of finding a flat and suitable flat mate, a corresponding service provider needs to be developed. The company will focus on helping especially students and young professionals, since these two categories of humans are noticed to search usually for renting properties. The company named easyproperty would be web-based it would give the opportunity to their customers to search for the more suitable people to share a common property, according to their preferences. Customer will have to register first and submit their preferences and characteristics. These would be for example, occupation, gender, nationality, age, habits, interests, the amount of money they could afford to spend, their preferred location, etc. They could have also the capability to prioritize some of their input preferences, in order to the matching algorithms could give more effective results regarding their preferences. The customer could then perform a search on the website of the company. Its search mechanism will find the people that match mostly the customers preferences and concurrently will provide in the same page property recommendations from the databases of various agencies. The capability of altering the location and other attributes before search will be also included. The people list and property list will be sorted based on the people and properties that matched more successfully the persons inputs that conducted the search activity. However, the property list will be displayed with some peculiarities. In other words, for properties that nearly showed the same percentage of matching with the user, priority will be given to them that contain already residents. For instance, if a house consists of two rooms and only one is vacant, this house will be in a higher position in the list, compared to other houses. Currently in the market some competitors exist that offer similar services. The most renowned are SpareRoom.com, Rightmove.co.uk and Zoopla.co.uk. The technologies that these competitors use and the ones that the suggested company is going to use will be analyzed in detail in the following chapter. First of all, the immediate competitor of the authors suggested company is SpareRoom.com. It allows clients to perform searches for suitable flats or flat mates based on their preferences and characteristics. spareroom.com provides its services across all the UK and USA and it is the pioneer on its activity field in the UK since it counts nearly 6,499,202 registered users (spare room, 2017). The user can also register to the website and upload advertisements about suitable rooms or flat mates that he wishes to find. Other users can review these advertisements by performing search tasks to the systems database. One of the drawbacks that spareroom.com has it possess its own database system. This means that the searches are limited to the properties that are included only in its database. In addition, due to spareroom.com targets a wide range of the market, it is difficult to focus on certain categories of people, which in this case are students domestic and international among with you ng professionals. The operation and success of easyproperty will be based on its attempt to tackle the drawbacks of spareroom.com. It will use databases of each areas local estate agencies to offer more options to its users. The options will be mostly compatibles to the two fore mentioned categories of people that the company aims to target. On the other hand, the other remaining competitors, rightmove.co.uk and zoopla.co.uk provide only the option to users to search for the suitable room. They do not offer options for the user to search for a suitable flat mate. Both also use databases from local estate firms they cooperate with and offer a wide range of available property choices. Particularly rightmove.co.uk provides renting and sale services only in the UK while provides also selling services across Spain and France. (rightmove, 2017). Likely zoopla.co.uk provides renting and selling features only in UK but provides selling features for a wider domain of countries, nearly all over the world (zoopla, 2017). The competition with these companies is noticed on the establishment of cooperation with the local estate firms. The web based firm that the author suggests and will penetrate into the property estate market aims to offer efficient features to students and young professionals who are the main groups who cannot afford to rent a house by themselves and need to share a flat. The service that easy property offers is unique as it offers the opportunity to their users to find the most suitable house mate and at the same time it assists them to choose the most desired property to live. From the description of the services that the company will provide it is conceived that the environment of its activity will be the World Wide Web (WWW). According to Gong and Zhu (2009), the main service that an e-commerce electronic website provides is user registration, query, shopping and communicating online. As a result for our business, a functional e-commerce website would be the ideal choice. An electronic commerce website should equip WWW browse, data server, e-mail service, customer operation system together with web service system and so on software and hardware (Gong Zhu, 2009). In addition, the usability factor is vital for this kind of website, since it determines the intention of the customer to use and exploit the services of the website. The term usability refers to both a set of independent quality attributes such as user performance, satisfaction, and learnability (Green Pearson, 2011). In order to, satisfy these requirements and produce an effective and user fr iendly application, the author chose carefully the components that will constitute the website. The website will be developed using the WordPress Content Management System (CMS). It is a free open source tool that requires little programming experience and various free plugins. It will be integrated with php and HTML 5 web development technologies, since they are scripting languages focused on implementing website pages. They will offer dynamic connections to other websites and great responsiveness when the companys website will be displayed on different devices. This practice would result in a better user experience for the user, thus in a better usability (websitesetup.org, 2017). In addition, the Woo Commerce platform will be incorporated to the website as bridge with the companys server which will help with the data retrieval and manipulation from the server. Regarding the other components that are crucial for the operation and tasks of the website and were mentioned above, the author is going to use the most value for money solutions. For the domain name which will be www.easyproperty.co.uk the namecheap hosting company will be chosen. Other software elements, for example the web server and the business email server are provided also from the same company. The technology of cloud computing is really attractive to the majority of the small and medium size companies, since they are not obliged to invest a significant asset on hardware or software services. Cloud computing is a model for enabling ubiquitous, convenient, on-demand network access to a shared pool of configurable computing resources (e.g., networks, servers, storage, applications, and services) (Jula et al., 2014). The service and the maintenance of the infrastructure is the responsibility of the cloud provider. Companies can exploit the high performance and the support that cloud providers offer without spending extra money (Laudon Laudon, 2016). From the four cloud computing service models: Software as a Service, Platform as a Service (PaaS), Infrastructure as a Service (IaaS) and Network as a Service (NaaS), the company will depend on IaaS model for utilizing its data storage. Microsoft cloud will be chosen as the cloud provider. According to Payne and Frow (2005), a very important practice that plays important role in the success of the business is Customer Relationship Management (CRM). It is a practice that if a company implement efficiently, can easily achieve better relationship with its customers and increase the flow of them. The clients will be regularly notified about offers and services by sending those emails that will be stored in the companys database. Finally, the aim of the company is to expand its service by implementing the website into mobile applications. Cross-Platform tools enable the development of applications for multiple mobile operating systems (OS). It allows reusing the same source code for building an application for multiple platforms (Charkaoui, et al., 2014). By using one of the available cross platform tools it will save a lot of time and cost comparing to using native application development tools, since it requires developing separate apps for the different mobile OS and in a different programming language. Business model is the content, the structure and the administration of the transactions, which have been designed to create value and to exploit the various business opportunities. (Zot Amit, 2011). It explains the insight that a business should have in order to achieve revenue by defining its position into the value chain. (Rappa, 2010). According to Ostwalder and Pigneur (2010), the business model describes how an organization can achieve value creation, value delivery and value capture. The authors have also invented the Business Model Canvas which is a tool that organizes all the activities an organization should implement from the initial value proposition stage to the final stage of value capture. It is two dimensional depiction of nine vital blocks that help the organization to fulfill its objectives, achieve its goals and manage its products and resources. The Business Model Canvas contains the tree elements that define the successful activity lifecycle of a company. Value proposition is the activity of designing services and products that would provide value to customers. Value delivery is the activities the business implements for delivering their products and consequently the value to customers and value capture is the way the company has income from the above activities. The Business Model Canvas, as well as the detailed description of each block is discussed below. Â   Â   Figure 1: Business Model Canvas Customer segments Customer segments are the category of people that the company aims to offer value. The targeted audience of the easyproperty company will mainly consists of university students and young professionals, since these categories are most likely to be searching for flat mates in order to share an apartment. Value propositions/creation The value creation or value proposition is an element really important for any business. Any new business that enters the market should offer something unique or provide better services/products from similar organizations, in order to attract customers. The aim of the company is to provide advanced search features for its customer so that they could find the perfect roommate. This is achieved by providing many fields for entering the customer preferences and the ability to prioritize the ones that are more important for them. The next step is to give them a wide list of properties to choose from in various locations. By using the databases from local estate agencies and the advertisements of private landlords, clients have a lot of options to choose from. Finally the company will provide the opportunity for real estate companies to advertise themselves through the companys website. Channels The channels block contains all the means that the company communicates with its customers and these means are used mainly for marketing purposes. Social media like Facebook and Twitter will be used mostly. Then the website will contain all the links for our social media and also information about all the estate companies we cooperate along with links to their websites and social media. In addition, once the company will target students, the universities of each city could provide assistance in promoting the company. Also the student unions of each university. Finally for promoting our company on the web the Google AdWords is going to be used that could offer better positions on their search engine and advertisement. Customer relationships Customer relationships include the means that the company provides for interaction with its clients. The company will use the customer relationship management practice for maintaining close relationship with the customers and provide them with various means to contact. This could be achieved by direct interaction by visiting the companys office. Moreover through the telephone support that it will be provided on a 24 hour basis. In addition through the website or the mobile application by submitting a contact form and by posting on the social media. Revenue streams(Value Capture) In the revenue streams the sources of the companys income are explained. Firstly, the main source of income will be from the agencies and landlords once a client will get in contact with them and agree to rent or buy the property. The agreement process will begin from the website but it will be finalized face to face. Then the agency or landlord will finalize the deal to the companys website and pay the fee, which will be a 10% commission of the first rent. The customer can also cancel the deal and the fee will be returned. All these activities with the agencies will be agreed under contracts. Another source of revenue will be capability of agencies to be advertised through our company. The tool Google AdSense will be used which is operating in pay-per-click manner. Key resources The Key resources are the activities and resources used for developing the Value proposition/creation and for delivering the value to the clients. As resources could be considered first the company staff that will develop the website and is going to support the clients issues later. Another key resource is the staff that will operate the promotion campaign of the company. Finally the information about the properties of the private landlords that will be stored in the companys database and the databases of the estate agencies. Key activities (Value Delivery) Key activities are the most crucial operations for the execution of the companys business plan. This block contains all the tasks for delivering the value which was created in the value creation block. The initial activity is to develop a fully functional website that it will serve all the services explained in the value creation block. The next step is to sign contracts with the landlords and especially with the estate agencies. This is a very important step as the agencies databases will provide the clients with many options to choose. As advertisement and promotion plays an important role for every new established company, assign to a marketing team the promotion of the business is the next steps. Signing contracts with universities for promotion purposes in order to support students searching for apartments belongs also in this step. Finally as the business starts operating the final step is to develop mobile application for providing furthers to our clients to use our services. Key partnerships Key partnerships include the cooperation network of the company. The network will consist of the real estate agencies and the supply of their databases. Moreover, experience promoting agencies, the University staff and students. Cost structure It summarizes the different costs the company has to make for the value creation. In the cost structure, the staff wages and the hardware equipment are included, for example computer infrastructure. Also the cost of hiring a promotion company and flat wages for the domain and the email server. Finally the annual costs of the cloud services (database) and the hosting server should be added. Previous researchers like Rappa proposed a classification of the various business models instead of a detailed description of what each includes. He supports that a business model should just describe how a firm produces revenue based on its position in the value chain. He proposes nine main categories of business model: Brokerage, Advertising, Infomediary, Merchant, Manufacturer, Affiliate, Community, Subscription and Utility model (Rappa, 2000). The proposed business belongs to some of these categories and the reason is explained below. Firstly the company could be classified to the Brokerage model, since its activities focus on the business to customer (B2C) market as it helps customers who are searching for a room to let, to contact the estate agencies that manage the room they wish to rent. In other words it operates as an intermediate between students, young professionals and the real estate agencies. In addition the company charges a fee as commission for every agreement it is achieved between customers and agencies. Particularly, based on the subcategories of the Brokerage model, the company could be described as a distributor as it offers catalogue services and acts as a bridge between customers and agencies. Moreover, it is a search agent as it enables the customer to search properties according to its preferences (Rappa, 2010). The company also could be classified also to the advertising model. The income from the advertisements of the agencies is secondary. The website contains advertises of agencies and n ew entried apartments in the form of banners. Also advertisement messages about new apartments that were inserted and match the users previous searches are sent to the emails of registered users. Finally it could be stated that the company has some characteristics of the Affiliate model. For instance, it enables the client to contact the agency or the landlord, whenever the customer has access to the Internet. Also it charges the agencies that advertise themselves through the website by the pay per click way. According to Timmers (1998) a business mode is an architecture for the product, service and information flows, incorporating simultaneously descriptions of the sources of revenues, description of the actors and the benefits for them. He recognized eleven business models for the operation of the business transactions which are: e-shop, e-auction, e-mall, e-procurement, third party marketplace, virtual communities, value chain service providers, value chain integrators, collaboration platforms and information brokers. References Adrian Payne, Pennie Frow (2005) A Strategic Framework for Customer Relationship Management. Journal of Marketing: October 2005, Vol. 69, No. 4, pp. 167-176. BBC News. (2017). Houseshares: How do people avoid picking a terrible housemate? [online] Available at: http://www.bbc.co.uk/news/magazine-24622858 [Accessed 16 Feb. 2017]. Bachelor, L. (2017). UK tenants pay more rent than any country in Europe. [online] Available at: https://www.theguardian.com/money/2015/jun/24/uk-tenants-pay-more-rent-than-europe [Accessed 16 Feb. 2017]. Chandrasekhar, I. (2017). London Flat Hunting tips: Dos and donts for UK flat search [online] Thefirstpint.co.uk. Available at: http://www.thefirstpint.co.uk/2010/10/09/flat-hunting-useful-tips-advice/ [Accessed 16 Feb. 2017]. Charkaoui, S., Adraoui, Z. Benlahmar, E. H., 2014. Cross-platform mobile development approaches. In: Third {IEEE} International Colloquium in Information Science and Technology,2014, Tetouan, Morocco, pp. 188-191 David T. Green J. Michael Pearson (2011) Integrating website usability with the electronic commerce acceptance model. In: Behaviour Information Technology, 30:2, pp. 181-199 Gong Y., Zhu C.,(2009). Design and implementation of electronic commerce website. In: 2009 ISECS International Colloquium on Computing, Communication, Control, and Management, IEEE Jula, A., Sundararajan, E. and Othman, Z. (2014). Cloud computing service composition: A systematic literature review. Expert Systems with Applications, 41(8), pp.3809-3824. Laudon, K., Laudon, J., (2015). Management Information Systems, Managing the Digital Firm, Pearson Namecheap (2017). Domain Names Cheap Domain Names [online] Available at: https://www.namecheap.com/ [Accessed 16 Feb. 2017]. Osterwalder, A., Pigneur, Y. (2010), Business Model Generation: A Handbook for Visionaries, Game Changers, and Challengers. Wiley, Hoboken Rightmove. (2017). About Rightmove [online]. Available at: http://plc.rightmove.co.uk/about-us/company-overview.aspx [Accessed 16 Feb. 2017]. Spareroom (2017). The UKs #1 Flatshare Website. [online]. Available at: https://www.spareroom.co.uk/content/about/about-spareroom-new/ [Accessed 16 Feb. 2017]. Timmers, P. (1998, 04). Business Models for Electronic Market. Electronic Markets, 8(2), 3-8 Websitesetup, (2017). How to Make a Website Step-by-Step Guide for Beginners. [online] Available at: https://websitesetup.org/ [Accessed 16 Feb. 2017]. WooCommerce eCommerce for WordPress. (2017). [online] WooCommerce. Available at: https://woocommerce.com/ [Accessed 16 Feb. 2017]. Zoopla. (2017). About Zoopla [online]. Available at: http://www.zoopla.co.uk/about/ [Accessed 16 Feb. 2017]. Zott, C., Amit, R. (2010), Business Model Design: an activity system perspective. Long range planning, 43(2), 216-226.

Descriptive Names

THE PEARL OF THE ORIENT SEAS During the early ages, many Filipinos use pearls for accessories. The Philippines as we all know is really surrounded by different bodies of water because of these, many sea divers dive in seas just to get big and beautiful pearls. The Philippines is also rich in natural resources containing beautiful places because to these, they export different sizes of pearls in the different parts of the country. With all its grandeur and magnificence, the Pearl of the Orient Seas lays claim to its naturally abundant environment with beautiful beaches and enthralling panoramic sights.In the past few decades the Philippines have been frequented by tourists for countless reasons. The Philippine sunset is one of the most breathtaking views one could ever see. You would love to feel that fleeting bliss when you see the sky tinted with scarlet, the scarcely diffused light of the setting sun as twilight unfolds. VOCABULARY: GRANDUER – the quality or condition of bei ng grand magnificent ENTHRALLING – something you enjoy and give your complete attention and interestFLEETING – used to describe something which only last for a very short time REFLECTION: Philippines is a beautiful place which is abundant with natural resources especially different kind of pearls. The Philippine sunset is the most beautiful creation that God has given. With these abundance tourist love to come in the Philippines. The Philippines was named the The Pearl of the Orient Seas because of its abundance of pearls which is located in the Philippine Sea Jean Aeriel Marie A. Manansala Gr. 4 – CourtesyTHE LAND OF THE RISING SUN The Japanese called their country, Nihon, which means â€Å"the source of the sun† or â€Å"the land of the rising sun†, because it is so far east. It is a land of mountains and lakes, of great cities and skyscrapers. And it is one of the wealthiest and most technologically advanced countries of the world. The Japanese built their national and cultural heritage on a chain of volcanic islands. The transition from a closed society to one that opened to the outside world had a profound effect on Japan.Even today, when Japan is super-modern and technological, it retains a stark conservativeness and guards its unique tradition very closely. Our tour provides a wonderful opportunity to visit this amazing country where the ancient and the innovative are wonderfully interwoven; contemporary and traditional architecture embrace one another; amazing scenery and bustling cities; and polite, welcoming people everywhere. VOCABULARY: SKYCRAPERS – a very tall buildings INTERWOVEN – very closely connected or are combined with each otherBUSTLING – a place with people with very busy or lively activities REFLECTION: Japan is one of the most polite country in the world. The Japanese are so hospitable with tourist. Japan is one of the most advance country. Japan is a place where people will be ama zed because of its ancient and heritage living. Jean Aeriel Marie A. Manansala Gr. 4 – Courtesy THE LAND OF GOLDEN PAGODAS Myanmar, formerly known as Burma, is recognized by the world as the Golden Land. It is one of the earliest homes of mankind, where one can have exclusive experiences of a life-time.You have to find out why. Myanmar, officially Union Of Myanmar, also called Burma, Burmese Myanmar, or Pyidaungzu Myanmar Naingngandaw, is a country lying along the eastern coasts of the Bay of Bengal and the Andaman Sea in southeast Asia. It is a land of hills and valleys and is rimmed in the north, east and west by mountain ranges forming a giant horseshoe. Enclosed within the mountain barriers are the flat lands of Ayeyarwaddy, Chindwin and Sittaung River valleys where most of the country's agricultural land and population are concentrated.Myanmar is endowed with a rich diversity of habitat types arising largely from its unusual ecological diversity. It is home to nearly 300 known mammal species, 300 reptiles and about 100 birds species, and a haven for about 7,000 species of plant life. Since Myanmar considers such a rich pool of bio diversity as an important national asset, the Government has drawn up strict regulations to protect its biological resources. As some folktales have said, the map of the country itself resembles the figure of a dancing lady. VOCABULARY:RIMMED – has color or substance around its border BARRIERS – something that makes it difficult or impossible for something to happen or be achieved. ENDOWED – desirable ability, characteristic, or possession that ones have which they have by birth or by chance. REFLECTION: Myanmar is a place of mankind where we can experience in a life time. Myanmar is a beautiful place where we can find different kinds of animals. It is a place where one should go and experience the beauty of nature. Jean Aeriel Marie A. Manansala Gr. 4 – Courtesy THE TINY DRAGON OF ASIALying on the eastern part of the Indochinese peninsula, Vietnam is a strip of land shaped like the letter â€Å"S†. China borders it to the north, Laos and Cambodia to the west, the East Sea to the east and the Pacific Ocean to the east and south. Vietnam is considered one of the most popular destinations in the south-east of Asia. Hanoi, the capital of the country, is an ancient city, the political, economic and cultural center. The city began its rapid development in the 11th century, when the Emperor Wan Li Kong, moved his capital to the citadel of Thang-Long.Today it is one of the most interesting cities in Asia, with its wide avenues and European-style skyscrapers, numerous lakes, parks and fountains interspersed with hundreds of colonial houses and pagodas. VOCABULARY: RAPID – fast or quick CITADEL – a strong building where people could shelter for safety INTERSPERSED – the second thing happen or occur between or among the first thing REFLECTION: Vietnam is a land which is shaped like a letter â€Å"S†. Vietnam has a lot of ancient cities where tourist are fun of. With Vietnam’s development it is now one of the most exciting place in Asia because of its wide avenues and tall buildings.Jean Aeriel Marie A. Manansala Gr. 4 – Courtesy RICHEST NATION IN SOUTHEAST ASIA From the 14th to the 16th century, Brunei was the center of a powerful native sultanate occupying what are now Sabah and Sarawak and extending northward through the Philippines almost to Manila. By the 19th century, much of this empire had been whittled away by war, piracy, and the colonial expansion of European nations. During the 1970s, Brunei emerged as the richest state in Southeast Asia, profiting from its oil wealth and the steep increases in international oil prices.Much of this vast oil income has been expended by the state on modernization and social services. VOCABULARY: WHITTED – having wits or understanding, intelligence as specified C OLONIAL – controlled by powerful countries VAST – extremely large REFLECTION: Brunei is one of the most richest country in the world. Brunei is lead by a sultan. Brunei uses its own natural resource to develop their country most especially their oil wealth. This is why Brunei was named as the richest nation in Southeast Asia. Jean Aeriel Marie A. Manansala Gr. 4 – Courtesy THE LAND OF JEWELSSri Lanka – the teardrop shaped nation, said to be the jewel of the Orient has always attracted travelers to its shores because of its white beaches, beautiful historic ruins and fascinating culture. The land of spices, nature and history. Floating like an emerald jewel in the dreamy Indian Ocean, the captivating isle of Sri Lanka stands as testament to the beauty of Mother Nature’s handiwork. One of Asia's most biologically diverse countries, Sri Lanka is home to elephants, leopards, buffalo, deer, monkeys, squirrels, snakes, chameleons as well as hundreds of b ird species.The island of Sri Lanka, also known as â€Å"Ceylon† has a long heritage for gem-mining and trading that dates back some 2,000 years. Sri Lanka is a tropical island situated in the Indian Ocean, off the southeastern tip of India. Sri Lanka has earned its namesake as the â€Å"Island of Gems,† or â€Å"Gem Island† (Ratna Dweepa), with its abundance of corundum gems, chrysoberyl and alexandrite, garnet, moonstone, peridot, spinel, topaz, tourmaline, and zircon. Sri Lanka has been known by many different names. Due to the rich gem stone deposits, the Arabs named it ‘Serendip' meaning â€Å"Island of Jewels'.VOCABULARY: RUINS – a part or remains after it has been damaged or destroyed HERITAGE – qualities, traditions or features of life that have been continued over many years and have been passed on from one generation to another CORUNDUM – an extremely hard mineral REFLECTION: Sri Lanka attracts its tourist because of the bea uty of its white beaches, historic places and fascinating cultures. Sri Lanka proves the beauty of Mother Nature’s handworks. Sri Lanka is abundant with gems this is why it was called the land of jewels.

Why Do Bugs Die On Their Backs

Youve probably noticed a variety of dead—or nearly dead—crawly critters, from beetles, cockroaches, flies, crickets—and even spiders—in the same position: flat on their backs with their legs curled in the air. Lots of bugs die in this particular pose but have you ever wondered why? This phenomenon, common as it is, has sparked plenty of debate among amateur insect enthusiasts and professional entomologists alike.  In some respects, its almost a chicken or the egg scenario. Did the insect die because it was stranded on its back and was unable to right itself, or did the insect wind up on its back because it was dying? Both scenarios have merit, and either might actually be correct, depending on the circumstances of a particular bugs demise. Dead Insects Limbs Curl When They Relax The most common explanation for why bugs die on their backs is something called the position of flexion. When a bug is dead or dying, it cannot maintain tension in its leg muscles and naturally falls into a state of relaxation. (If you rest your arm on a table with your palm up and relax your hand completely, youll notice that your fingers curl slightly when at rest. The same is true of a bugs legs.) The argument goes that in this relaxed state, the bugs legs curl or fold up, causing the insect (or spider) to topple over and land on its back before it expires. But why would the bug simply fall over rather than face-plant? The explanation has to do with gravity. The heavier mass of the dorsal side (back) of the bugs body falls hits the pavement, leaving the lighter side where the legs are to push up the daisies. Blood Flow to the Legs is Restricted or Stops Another possible explanation involves the flow of blood—or lack thereof—in a dying insects body. As the bug dies, blood flow to its legs ceases, causing them to contract. Again, as the critters legs fold up beneath its considerably heavier body and the laws of physics take over. Ive Fallen and I Cant Get Up! Although most healthy insects and spiders are quite capable of righting themselves should they inadvertently wind up on their backs—very much like turtles and tortoises—but they do sometimes find themselves irreversibly stuck. A diseased or weakened bug might be unable to flip itself over and subsequently, it would succumb to dehydration, malnutrition, or predation—although in the latter case, you wouldnt find the bug corpse since it would have been eaten. Insects or spiders with compromised nervous systems likely have the most difficulty righting themselves. Many of the most popular commercial pesticides act on the nervous system, often causing targeted insects to go into convulsions. As the bugs uncontrollably kick their legs, they get stuck on their backs, unable to muster the motor skills or strength to turn over, again, leaving them with their legs pointing toward heaven as they make their final curtain call.

The Public Policy The Issue Of The Federal Government

Although there are many problems that arise throughout the United States over time, only a select few will ever make it to the policy-making agenda of the federal government. Many average American citizens will designate these problems to be addressed by the government, yet those elected officials that make policy will rarely respond to these requests. All of this is due to a multitude of factors that will cause an issue to be placed on the agenda that is deserving of review and action. Of the deserving problems that will acquire the attention of policy makers within the federal government, certain specific components will help to push that matter onto the agenda to be prioritized as a necessity to be completed. According the B. Guy†¦show more content†¦A policy maker must ask this question as it is pivotal to whether that issue deserves the consideration and focus of governmental policy-makers. By asking this question, policy-makers will evaluate if this issue should be rec ognized as the greater amount of people being affected by this issue, the greater the probability that it will make it to the agenda of the federal government. In the same aspect, issues are to become a greater appeal to the policy makers if they are to be recognized more easily than others. This could be presented through Peters views that â€Å"the presence of an analogy to other public programs† will affect its likelihood of being placed on the agenda (71). Moreover, as government officials look to create a variation of policy through the impact of the placement of a problem onto the agenda, there is a hesitancy to institute major changes within the scope of operations. This could be best seen through the process of Incrementalism within public policy. Described by Lindblom, Incrementalism is the ideal that minor change over periods of time are more effective than an attempt at major change all at once (27). As a result of this, incremental policy is â€Å"both more feasi ble politically and more prudent analytically that leaping beyond the limits of understanding† (Lindblom 28). If policy is then considered as only having slightShow MoreRelatedThe Federal Reserve Transparency Act1492 Words   |  6 PagesWhen discussing various issues affecting the federal government, transparency issues have to be put on the front line because the Federal Reserve’s should have one of the most transparent systems. 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